What we do

We exist to help businesses profitably do good. Our work as an independent charity focuses on pioneering business solutions to the UK’s biggest social and environmental challenges. We specialise in bringing together senior leaders across government and business to help good business thrive in the UK, and to drive the systemic change needed to make this happen. 

This isn’t just about doing good. It’s about businesses doing good in a way that helps drive their success. From unlocking the power of business to tackle unemployment, mental ill-health and climate change, to helping to build affordable homes and give children the best start in life, we work to create a triple win for businesses, society and the economy.  

Our Mission                                     

To pioneer business solutions to the UK’s biggest social and environmental challenges. 

Our Vision

To make good business thrive in the UK.

We work across three interdependent areas

Tackling society’s biggest challenges

We identify how businesses can profitably help tackle the biggest challenges facing the UK, and work with senior leaders to make this happen.

Making the UK a world leader in good business

We inspire the UK government and other key decision-makers on how they can help good business thrive.

Enabling radical collaboration

We bring together senior leaders across business and government who are passionate about businesses doing good.

Our current projects

  • Helping good business thrive in the UK

    Inspiring radical government-business collaboration to unlock good business in the UK.

  • Good Jobs Project

    Helping boost businesses success through recruiting hidden talent.

  • Early Childhood Development Project

    How good business can help young children thrive.

  • Purpose-driven Development Project

    Building affordable, healthy and sustainable homes and places